Furlong was founded on a straightforward belief: that buying and selling fine jewellery should be clear, honest, and personal. Here is how we got here.

Charlotte Rose BSc (Hons) CPAA AJP
Furlong Auction House Founder
London Diamond Bourse President
charlotte@furlongauctions.co.uk
THE FOUNDER
Charlotte Rose spent years running an antique and vintage fine jewellery business before a pattern became impossible to ignore: clients who were talented at recognising beautiful things, but underserved by the auction houses meant to help them. Today she is also the first female Vice President of the London Diamond Bourse, a distinction that speaks to the depth of respect she has earned within the trade, and the standards she holds herself and Furlong to.
Furlong was her answer to that.
Founded on the belief that selling and valuing jewellery should feel clear, honest, and personal - not opaque or transactional - it set out to be the auction house Charlotte herself would have wanted to work with. One where expertise and integrity weren't a selling point, but simply the standard.
The team Charlotte has assembled reflects that ambition. Furlong brings together some of the most respected specialists in the trade, with decades of combined experience across diamonds, coloured gemstones, antique jewellery, and contemporary design. Together they provide valuations, guidance, and curation of a quality usually reserved for houses with far higher overheads — and far less interest in the individual client.
Whether you are selling a single piece or an entire collection, seeking a valuation for insurance, probate, or peace of mind, or simply trying to understand what something is worth, you will find the same thing at every stage: clear advice, careful consideration, and people who genuinely care about getting it right.
"Clients deserved more than a transaction. They needed clarity, confidence, and care at every stage."
- Charlotte Rose, Founder.
THE TEAM
Furlong brings together some of the most experienced people in the jewellery trade. Every valuation, catalogue note, and piece of client advice comes from someone who has spent their career in this world.

Seth Solomons BSc (Hons) FIRV
Head of Diamonds
With a razor sharp eye for detail and deep gemmological expertise, Seth oversee's all diamonds and coloured stone consignments. Specialising in ultra-high-net-worth valuations, his expertise is comprehensive and authoritative.

Craig Coe
Head of Concierge & Private Sales
Craig Coe is a seasoned jewellery expert with a wealth of knowledge. Craigs global experience spans key markets such as London, New York, and the Middle East, specialising in polished diamonds, signed jewellery and high-end watches.

WHAT WE STAND FOR
1.
Transparency
No hidden fees, no vague estimates, no jargon. Every client deserves to understand exactly what is happening with their jewellery, and why.
2.
Expertise
Our specialists have spent decades in the jewellery trade. Their knowledge informs every valuation, every catalogue note, and every piece of advice we give.
3.
Accessibility
Fine jewellery auctions should not feel intimidating. We have designed every part of the Furlong experience, from browsing to bidding, to be straightforward for everyone.
4.
Integrity
We act in our clients' best interests, always. That means honest advice even when it is not what someone hoped to hear. Results measured in trust as much as hammer prices.
OUR SPECIALISMS
Furlong's team covers the full breadth of fine jewellery and watches, from Georgian antiques to contemporary signed pieces. Every lot we offer has been assessed, researched, and described by a specialist who knows it intimately.
This depth of expertise is what allows us to achieve consistent results - and to give sellers and buyers alike the confidence that comes from working with people who really know what they are looking at.
AREAS OF EXPERTISE
• Diamonds & gemstones
• Antique jewellery
• Fine watches
• Signed pieces
• Victorian & edwardian
• Art deco & retro
• Contemporary design
• Insurance & probate
WHAT WE OFFER
Live & timed online auctions
Monthly specialist sales open to bidders worldwide. Live online auctions with real-time bidding, and timed sales you can bid on at your own pace.
Insurance & probate valuations
Formal written valuations for insurance, probate, and estate purposes, prepared by our registered valuers to the required professional standards.
Free auction valuations
Send us photographs and we will provide a free, no-obligation auction estimate within 48 hours. Expert, honest, and always in plain English.
Concierge service
For collectors and estates with particular requirements, our concierge service provides bespoke support - from sourcing to discreet private placement.
Consignment & private sales
Whether you prefer to sell at auction or privately, we handle everything from cataloguing to completion - with a fixed selling fee and fast payments.
Viewings by appointment
Our Hatton Garden rooms are open for pre-sale viewings by appointment. Come and see lots in person before you bid, with a specialist on hand to answer questions.